How to Get Approved to Sell Supplements on Amazon
Selling supplements on Amazon is a great opportunity to tap into a massive customer base and grow your business. However, getting approved to sell supplements on Amazon can be a challenge as Amazon has strict guidelines and requirements that must be met before you can start selling. In this article, we will discuss the steps you need to take to get approved to sell supplements on Amazon.
Step 1: Understand Amazon’s Supplement Category Requirements
Before you start the process of getting approved to sell supplements on Amazon, it is essential to understand the category requirements. Amazon’s supplement category requirements are designed to ensure that customers receive safe and effective products. Here are the key requirements:
- All supplements must be manufactured in a facility that follows Good Manufacturing Practices (GMP).
- Supplements must not make any drug claims or health claims that are not supported by scientific evidence.
- The product’s labeling and packaging must comply with FDA regulations.
- The supplement must not contain any banned or prohibited substances.
- The product must be listed in the Supplement Facts panel.
Step 2: Obtain Required Documents
To sell supplements on Amazon, you need to provide Amazon with certain documents, such as a Certificate of Analysis (COA) and a Letter of Guarantee (LOG) from the manufacturer. These documents confirm that the product meets the required standards and is safe for consumption.
The COA provides information about the product’s purity, identity, and potency. It is essential to ensure that the COA is up to date and matches the product you intend to sell. The LOG, on the other hand, is a written statement from the manufacturer confirming that the product meets all the quality and safety standards.
Apart from these documents, you also need to provide Amazon with a Product Safety Data Sheet (PSDS) and an FDA product listing. The PSDS provides information about the product’s chemical composition and potential hazards. The FDA product listing is a registration requirement for all dietary supplements sold in the US.
Step 3: Create a Seller Central Account
To start selling supplements on Amazon, you need to create a Seller Central Account. The registration process is simple and straightforward. You need to provide Amazon with your name, address, and tax information. Once you have created an account, you can start the application process to sell in the supplement category.
Step 4: Complete the Supplement Application Process
To complete the supplement application process, you need to provide Amazon with detailed information about the supplements you intend to sell. You need to provide product information such as the brand name, manufacturer, ingredients, and label claims. You also need to upload the required documents, including COA, LOG, PSDS, and FDA product listing.
Once you have submitted the application, Amazon will review it and notify you of their decision. The approval process can take up to 30 days. If your application is approved, you can start selling your supplements on Amazon.
Step 5: Ensure Compliance with Amazon Policies
After you have been approved to sell supplements on Amazon, it is essential to ensure compliance with Amazon’s policies. Amazon has strict guidelines on product listing, advertising, and customer reviews. Here are some of the key policies to keep in mind:
- The product listing must be accurate and include all necessary information.
- You must not make any false or misleading claims about the product.
- You must not incentivize customers to leave positive reviews.
- You must adhere to Amazon’s advertising policies.
Failing to comply with Amazon’s policies can result in account suspension or even termination.
Getting approved to sell supplements on Amazon requires careful planning and attention to detail. You need to ensure that your products meet Amazon’s strict standards and that you provide all the necessary documents. Once you have been approved, it is essential to comply with Amazon’s policies to maintain a good selling reputation. By following the steps outlined in this article, you can successfully sell supplements on Amazon and grow your business.
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